Social media management for memorable brands.
by
Vito Veselinovic
Ljubljana, Slovenia | (+386) 41 519 053 | vito.veselinovic01@gmail.com
Allow myself to introduce... myself
I bring your brand to life with captivating social media strategies and a passion for crafting engaging content.
By fostering vibrant communities and delivering meaningful results, I offer a fresh and relatable approach to every project I undertake.
Together, let's create social media experiences that leave a lasting impact and connect your brand with its audience in an authentic and memorable way.
Just some
Skills
no big deal...
Innovative Strategies |
Community Engagement |
Content Creation |
Influencer Collaborations |
Analytics & Insights |
Social Media Strategy
I develop winning social media strategies that align with your brand's goals and target audience preferences, maximising your online presence and engagement.
Influencer Collaborations
I have a proven track record of successful partnerships with influential figures, leveraging their reach and authenticity to expand your brand's visibility and audience.
Compelling Content Creation
I craft captivating and visually appealing content that tells your brand's story, capturing the attention of your audience and fostering emotional connections.
Data-Driven Insights
I utilise data analysis to drive decision-making and optimise your social media performance, continuously improving engagement and conversion rates.
Community Building
I excel at cultivating vibrant and engaged communities, fostering relationships with your followers and turning them into loyal brand advocates.
Creative Writing
My writing style is approachable, relatable, and infused with personality, ensuring your brand's voice resonates with your target audience.
Some Of My Favourite Stories
01
Smartass Corner
We educated and entertained our audience through a series of captivating videos where we delved into the world of craft spirits, sharing insights on ABVs, the origins of terms like "cognac," and more, solidifying Flaviar as a trusted source of knowledge and entertainment in the industry.
02
Client's journey
I documented the inspiring journeys of clients at Medicofit Clinic as they triumphed over adversity and embraced the path to rehabilitation.
Incorporating pop culture references is a great way to generate buzz
03
Pop Culture Integration
By ingeniously intertwining Flaviar with Maurizio Cattelan's renowned "Comedian" artwork, we recreated the piece using our own product, sparking a wave of intrigue and conversation.
This not only showcased our creative flair but also ignited a surge of buzz and engagement, captivating audiences and establishing Flaviar as a bold and innovative brand in the world of spirits.
04
Medicofit Social Media Overhaul
Revamped Medicofit's social media presence, particularly on platforms like Instagram.
Developed new designs, templates, and visual aesthetics to enhance the overall feed appearance.
Resulted in a more visually appealing and cohesive brand image, attracting increased engagement and brand affinity.
From this
To This
05
Community Showcase
Amplifying the power of our devoted community, we curated and shared posts created by our enthusiastic followers, fostering a sense of belonging and collaboration that elevated Flaviar to more than just a brand, but a vibrant and inclusive community.
Brand awareness is key
06
TikTok Account Launch
Initiated the launch of TikTok accounts for two brands, including my own personal account.
Demonstrated expertise in leveraging the platform's trends and features to create engaging and viral content.
I achieved significant traction and audience reach, driving brand awareness and user engagement.
Case Study
Flaviar's Social Media Transformation: Crafting a Spirited Community
Transforming Flaviar's social media channels, particularly Instagram, was achieved by implementing a strategic approach focused on storytelling and educating through original content.
We successfully shifted from generic product shots to engaging content that resonates with the target audience.
This resulted in increased brand visibility, higher engagement rates, and a stronger brand identity.
Objective
My goal was to transform Flaviar's social media accounts into the ultimate destination for spirits enthusiasts. I aimed to build an engaged community where followers could share reviews, recommendations, and fascinating content about fine spirits and high-end bottles.
Approach
To achieve this, I implemented a comprehensive strategy focused on authentic connections, valuable education, and captivating stories. Key tactics included:
• Engaging with the Community: By actively interacting with followers through comments, stories, and messages, I fostered a sense of community and encouraged participation.
• User-Generated Content: I celebrated our followers by featuring their posts and answers, making them an integral part of our community.
• Compelling and Educational Content: Our feed became a treasure trove of captivating stories about spirits, including famous enthusiasts, historical facts, and educational insights.
• The Flaviar News Show: Through a dynamic video series, we delivered weekly updates on Flaviar's club and the world of spirits, creating a personal connection with our audience.
Results
Our strategic approach yielded impressive outcomes, including organic Instagram follower growth from 40,000 to 115,000 in just two years, showcasing our ability to attract and engage a rapidly expanding audience. Additionally, our content reached up to a million accounts per month, establishing Flaviar as an authority in the spirits industry and expanding our brand's influence.
Challenges Overcome
The journey wasn't without challenges. We reimagined the content and strategy, constantly generating fresh ideas, designing captivating visuals, and adapting to significant world events like the Black Lives Matter movement and the COVID-19 pandemic.
Conclusion
Through creativity, community engagement, and educational storytelling, we transformed Flaviar's social media presence into a vibrant hub for spirits enthusiasts. This case study demonstrates my ability to create captivating social media experiences that foster meaningful connections and deliver exceptional results.
